Facebook burst upon the scene more than a decade ago and hit mass saturation without any rules or regulations. There was only a FAQ page much later. We all posted anything and everything. And some of us still do.
However, savvy business people know that having two completely different and separate Facebook accounts is a big advantage. Its clean and clear. And it’s easier to post.
Let’s face it: your work colleagues and clients are not interested in your children, your holidays or what you have to eat. But your family and friends are.
I strongly urge you to create a separate emcee-only Facebook account – and keep your private life, well, private.
In other words, make your personal Facebook account restricted and not public. I have a work Facebook account and a private ‘family and friends only’ account.
Even if you put my name into Facebook Search, my personal account will never show. It’s closed and for my inner circle only.
I post to my professional Facebook account from every event I emcee. You will not find any mention of my private life; work only. Take a look here https://web.facebook.com/petemiller.mc
Having just one Facebook account where you post everything sends a mixed message. When your clients see you on stage with a microphone in your hand and the next post is you going crazy in the crowd at a sports event with your mates. Or at church with your children; and then the next post is you introducing the bride and groom.
Anniversary: a big advantage of these separate accounts is Facebook’s annual reminder of the special event you MC’d – so it’s easy to congratulate your past clients on their wedding anniversary and wish them well; thereby leading to the most powerful of all marketing – word of mouth. Keep your Facebook MC profile ‘clean’ and up-to-date with your past clients – and they will send you business. A referral from them is money in the bank.
Otherwise if you would rather not manage 2 separate profiles (completely understandable) then please use our own Facebook Fan Page to post from your events. You can access it here https://web.facebook.com/weddingmc/
And finally, the other bonus is that it’s free.